What is Camera Effects Platform 

and How to Use It for Your Business

What is Camera Effects Platform?

Before all else, let's get closer to the subject and clarify what the Camera Effects Platform is and what it is needed for.

Camera Effects Platform is a set of tools that allow developers to use the camera as an AR platform. Mark Zuckerberg saw huge potential here because now almost everyone has a smartphone with a good camera and enough processing capacity to work with AR technologies (thank you, Mark!). Earlier, we believed that only VR goggles are capable of this.

The platform is powered by an augmented reality engine, which provides face tracking features, 3D rendering and JavaScript framework for free.

Business opportunities with Camera Effects Platform

Camera Effects app platform can become a pot of gold for those who understand all the opportunities it gives. The biggest benefit of the platform is that it doesn't require any additional expensive hardware to use. 

Actually, it’s vice versa. The platform works on a piece of hardware that almost everyone already has. On a smartphone! Which means that you can use all the opportunities of the Camera Effects Platform without any extra expenditures.Let’s see how businesses can take advantage of the Frame Studio, at first:

Frame Studio business opportunities

Users encouragement

You can also encourage users to create the best photo frame for your company or brand and then choose one, rewarding the winner.

Brand awareness

If you create a frame, designed in the colours and style of your company brand, you can improve brand awareness and users’ engagement. For instance, your users can take a selfie with your photo frame and post it in social media for a reward, a discount or bonuses. To make it even more fun, you can pin your frame in a particular place, only for a short period of time.