In brief, #StopFundingHate is a campaign to persuade advertisers to pull out of The Sun, Daily Mail and Daily Express. The campaign argues that these newspapers have 'divisive hate campaigns' particularly against migrants.
Lego no longer advertises in the Daily Mail as a result.
Below are examples of writing that may be seen as hateful:
'More fears over real age of 'child migrants' coming from Calais as facial recognition analysis shows one may be as old as THIRTY-EIGHT' Daily Mail
'TELL US THE TOOTH MPs demand dental tests of 'child' migrants as concerns grow over ages of asylum kids arriving in Britain who look closer to 40' The Sun
'A MIGRANT turf war erupted into violence on the streets of one of Paris' trendiest neighbourhoods early this morning as asylum seekers beat each other to a pulp with wooden clubs.' Daily Express
#StopFundingHate released this video appealing to John Lewis, Marks & Spencer, Waitrose and other companies to stop advertising in The Sun, Daily Mail and Daily Express. They have not yet followed Lego's example.
Using the hashtag #PawsForEffect people from all over the country have been sending in photos of their pets to show support for #StopFundingHate. They've had dogs, cats, rats and even tortoises!
Tom Godwin, from the charity Hope Not Hate, says he thinks the campaign is "awesome."
Some people find the campaign problematic.
"I'm against the campaign. Newspapers rely more on money from advertising than ever and getting companies to pull of advertising is just a sneaky way of stifling free speech." Marc Goudeau, 23, student.
#StopFundingHate say, "we stand for freedom of speech and freedom of the press. We fully support freedom of expression, and freedom of the press, as outlined in the Universal Declaration of Human Rights."
In The Spectator, Brendan O'Neill says #StopFundingHate is a "nasty, elitist campaign for press censorship"
For more information, follow the campaign here.
